The Temperance Movement (1820s-1920s)
The Temperance Movement began as a social reform effort to address alcohol-related problems and evolved into a powerful political force that achieved national prohibition through the 18th Amendment. It represents one of America's largest and longest-lasting reform movements.
Key Organizations
Woman's Christian Temperance Union (WCTU)
- Founded 1874
- Led by Frances Willard
- Largest women's organization of its time
- Combined temperance with women's rights
Anti-Saloon League
- Founded 1893
- Single-issue political pressure group
- Led successful push for Prohibition
- Pioneer of modern lobbying techniques
Key Figures
Frances Willard
WCTU leader who expanded movement's scope
"Temperance is moderation in the things that are good and total abstinence from the things that are foul."
Carry Nation
Famous for direct action "hatchetations"
Neal Dow
"Father of Prohibition," Maine law author
Evolution of the Movement
1820s-1840s
Moral suasion phase, religious revival influence
1850s-1870s
Legal prohibition phase, state laws
1880s-1910s
Political pressure phase, national campaign
1919
18th Amendment ratified
Strategies and Tactics
Education and Persuasion
- Temperance literature
- Public lectures
- Pledge signing campaigns
- School programs
Political Action
- Local option campaigns
- State prohibition laws
- Pressure on politicians
- Constitutional amendment push
Arguments and Rhetoric
Social Arguments
- Family protection
- Public health
- Crime reduction
- Worker productivity
Moral Arguments
- Religious duty
- Personal virtue
- Social purity
Legacy and Impact
Direct Results
- 18th Amendment (1919)
- National Prohibition (1920-1933)
- Women's political activism
- Modern pressure group tactics
Long-term Influence
- Social reform movements
- Single-issue politics
- Women's rights movement
- Public health campaigns
Historical Significance
The Temperance Movement demonstrated the power of organized social movements to achieve constitutional change. While Prohibition was ultimately repealed, the movement's organizational techniques, its role in advancing women's political participation, and its influence on American attitudes toward alcohol and other social issues continue to shape American society and politics.